Insurance broker Wilby Limited was another company that liked the look of Town’s ‘New Era’ under Chairman Dean Hoyle, with their logo appearing on the back of the home shirt for the first time from the start of the 2009/10 season, and now feature heavily on the Club’s training kit. Based in Halifax they were established 25 years ago and their square red logo has quickly become instantly recognisable across the shoulders of the Town players.
Wilby also offer a host of risk management and health and safety solutions to help businesses cut through legislation and red tape. Their insurance products have also been offered to Town fans through the scheme ‘HTAFC Insurance’.